Spokane Hoopfest 2010

For the 3rd year in a row, CRACK partnered with Nike to build out their Pop Up Retail Store for Spokane Hoopfest, the largest 3-on-3 basketball tournament in the world.

Within 12 hours, the CRACK team transformed an open space in Spokane’s Riverfront Park into a massive 3200 sq ft Pop Up Retail Environment which showcased Nike’s newest footwear and apparel, and a custom vertical leap tester.

Over 200,000 spectators and 25,000 basketball players visited Spokane, Washington for the 3 day event!